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    Deal Intelligence Terminal

    MSA IQ

    Institutional-grade deal intelligence for multifamily. Search any address, generate an 18-section underwriting report in minutes.

    01

    Search any U.S. address

    Pull a full underwriting workup in minutes.

    Coverage
    02

    18-section institutional report

    Submarket, comps, debt, taxes, deal score, and more.

    Depth
    03

    Live web-augmented research

    Frontier-grade reasoning with cited sources.

    Intelligence
    04

    Built for serious operators

    Bundled with every QuicRollAI subscription.

    Workflow

    Report Sections

    18+

    Avg. Generation

    2–3 min

    Data Sources

    50+

    MSA IQ is bundled with every QuicRollAI subscription — sign in to access it.

    New to MSA? Start a QuicRollAI free trial to unlock IQ credits.

    What is MSA IQ?

    Frontier-grade deal intelligence for multifamily.

    MSA IQ is an AI-powered deal intelligence terminal built specifically for multifamily real estate. Type any U.S. property address — apartment building, garden-style complex, or mid-rise — and MSA IQ assembles an institutional-grade underwriting workup in two to three minutes.

    Behind the search bar sits a research pipeline that combines frontier reasoning models with live web access and 50+ proprietary and public data sources: county tax records, FRED economic indicators, BLS employment trends, ACS demographics, FEMA flood maps, market rent comparables, debt-yield benchmarks, sale comparables, and submarket fundamentals. Every claim that lands in the report is footnoted to its source so your investment committee can verify the data.

    The output is an 18-section report covering the same ground a junior analyst would research in a full day — submarket dynamics, rent comps, T12 reasonableness checks, debt sizing assumptions, deal score, risk factors, and recommended exit strategy. Read it on the dashboard, share a link with your investment committee, or export the full PDF for your deal book. MSA IQ does not replace site visits or your judgment — it gets you to the point of judgment faster.

    Inside the report

    18 sections, every deal.

    Each MSA IQ report covers the full breadth of an institutional underwriting memo. No section is skipped, no shortcut taken — and every figure is traced back to its source.

    01

    Property Snapshot

    Address, units, year built, asset class, asking price, and basic property metadata.

    02

    Submarket Overview

    MSA-level economic context, employment, population growth, and supply pipeline.

    03

    Demographic Trends

    Income, age, household composition, and migration patterns within the immediate trade area.

    04

    Rent Comparables

    Side-by-side rent comps from like-vintage assets within a defined comp shed.

    05

    Sale Comparables

    Recent transactions, cap rates, and price-per-unit benchmarks for the submarket.

    06

    Operating Assumptions

    Reasonableness checks on T12 income, expenses, and stabilized NOI.

    07

    Capital Stack

    Suggested LTV, debt service coverage, agency vs. bridge, and equity sizing.

    08

    Property Tax Outlook

    Assessed value trajectory, appeals history, and millage-rate assumptions.

    09

    Insurance & Risk

    Wind, flood, hail, and wildfire exposure with current market premium ranges.

    10

    Crime & Safety

    Block-level crime indices and trend data for the immediate area.

    11

    Schools & Amenities

    School ratings, walkability, and proximity to employment and retail nodes.

    12

    Capex Outlook

    Likely deferred maintenance, value-add opportunity, and reserve sizing.

    13

    Rent Growth Forecast

    Submarket rent growth projection over the typical 5-year hold period.

    14

    Exit Cap Sensitivity

    Year-5 exit value across realistic cap-rate scenarios.

    15

    Deal Score

    Composite 0-100 score weighted across submarket, financials, and risk.

    16

    Risk Factors

    Top 3-5 deal-killers ranked by severity, with mitigation suggestions.

    17

    Comparable Strategies

    How sponsors have historically run similar assets in this submarket.

    18

    Citations & Sources

    Every data point footnoted to its source — auditable and defensible.

    How it works

    From an address to an investment-committee memo in three steps.

    01

    Search any U.S. address

    Paste the property address from a broker email, Zillow link, or LoopNet listing. MSA IQ parses the street, city, state, and ZIP automatically. Optionally attach a parsed rent roll or T12 to enrich the financial reasonableness checks.

    02

    MSA IQ does the research

    Frontier reasoning models run in parallel against 50+ data sources, gather submarket comps, pull tax and demographic data, and score the deal. Average runtime is two to three minutes — you can leave the tab and a notification surfaces when ready.

    03

    Decide, share, or export

    Read the 18-section report on the dashboard, share a clean URL with your investment committee, or download the full PDF for your deal book. Every figure is cited and every assumption is visible.

    Built for serious operators

    Who uses MSA IQ.

    General partners screening dozens of deals

    Compress a full day of submarket research into a few minutes per address. Kill bad deals fast and spend more time on the ones worth pursuing.

    Limited partners doing independent diligence

    Verify a sponsor's submarket and rent assumptions with a third-party report your IC can defend. The PDF export is built for deal-book attachment.

    Brokers prepping deal packages

    Lead the OM with an independent submarket analysis and a deal score so prospective buyers can move faster on the listings worth winning.

    Acquisitions teams at small-to-mid funds

    Replace the hours an analyst spends Googling submarkets, FREDing data, and pulling comps with a structured pipeline that produces the same memo every time.

    Frequently asked questions

    Answers about MSA IQ.

    What is MSA IQ?

    MSA IQ is an AI-powered deal intelligence terminal for multifamily real estate. You search any U.S. property address and MSA IQ generates an 18-section institutional underwriting report — covering submarket fundamentals, rent comps, sale comps, T12 reasonableness checks, debt sizing, deal score, risk factors, and exit strategy — in two to three minutes.

    How is MSA IQ different from ChatGPT or Perplexity?

    ChatGPT and Perplexity are general-purpose. MSA IQ is purpose-built for multifamily underwriting: it knows the questions a sponsor needs answered, runs a structured 18-section research pipeline, pulls from 50+ multifamily-specific data sources (rent comps, sale comps, FRED, BLS, county tax records, debt benchmarks), and outputs the report in the exact format a deal team can consume — with every claim cited.

    How long does it take to generate a report?

    Most reports complete in two to three minutes. The pipeline runs frontier reasoning models in parallel against 50+ data sources, so the wait is shorter than reading the output. You can leave the tab and a notification will surface when it's ready.

    What data sources does MSA IQ use?

    MSA IQ pulls from public records (county assessor, sales recorder, FEMA flood maps), federal data (FRED economic indicators, BLS employment, Census tracts, ACS demographics), real estate intelligence sources (rent comp aggregators, transaction databases, submarket reports), and live web search for the most recent context. Every data point in the final report is footnoted to its source.

    How much does MSA IQ cost?

    MSA IQ is bundled with every QuicRollAI subscription tier — Starter Investor, Everyday Investor, Large Operator, and Institution plans all include MSA IQ deal report credits. Additional credits are available a la carte if you exceed your monthly allotment.

    Can I share an MSA IQ report with my investment committee?

    Yes. Each report has a stable shareable URL and a downloadable PDF export with the full 18 sections, all citations, and your firm's branding. Committee members do not need an MSA account to view the share link.

    Who is MSA IQ built for?

    MSA IQ is built for general partners screening dozens of deals a quarter, limited partners doing independent diligence on syndication offerings, brokers prepping deal packages, and acquisitions analysts who need to compress a full day of submarket research into a few minutes. It is not a replacement for site visits or your investment committee — it is the diligence work product that gets you to the right decision faster.

    MSA IQ is bundled with every QuicRollAI subscription. See full plans and pricing on the pricing page.

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